You read right, one of MTB’s finest has joined the growing ranks of the DHARCO Collective.
Kyle needs no introduction but to get the low down, in 2004 he won his first Red Bull Rampage title at only 17 years of age. In 2013 he went on to win it again and became the first athlete to win Red Bull Rampage twice. He’s a true legend of freeride and the only athlete to have competed in all Rampage events to date, starting back in 2001. He’s been pushing the limits of the sport, and it’s been amazing to see the progress and results of that today.
This season Kyle is planning to compete in the International Crankworx series, starting off with Rotorua, Sea Otter Classic, some select FEST series events and of course, Red Bull Rampage.
More than that, Kyle is also involved in his local bike community coaching clinics for both adults and kids across the US. He’s also fulfilling a childhood dream (of many of us!) and building epic trails on his property ‘Strait Acres’.
“I am so pumped to sign with DHaRCO for this season and many more. The passion behind the DHaRCO brand shows big in their creative design and commitment to innovate the best gear for the rider. The lifestyle look fits perfectly with the California vibe. I am really looking forward to seeing them grow in North America and beyond.”
DHaRCO opened a US office last year, so it’s a great time to partner with a US ambassador and all round legend such as Kyle Strait. If you’re looking for the gear in the US, DHaRCO will be working with a number of retailers in 2018 – such as EVO and Fanatik. The new season will be dropping in stores April 2018.
“For a relatively small Aussie brand, partnering with Kyle Strait seems a bit surreal. He’s one of our idols. Getting to know him and what makes him tick has been a great insight into why he’s such an amazing rider. He’s a genuine nice guy, loves bikes and digging in his backyard. It truly is an honor to welcome Kyle to the DHaRCO Collective”
The company motto “no ordinary life” comes from the belief that mountain biking creates an amazing lifestyle. Whomever you are in the day to day world, when you get on the bike life is just awesome. Any stress of the day is gone. Biking gives you a sense of freedom, adrenaline, good times with mates. Not to mention the amazing places we explore, the people and the respect for nature that it creates.
All photo credits to Commencal US
For more head to www.dharco.com and stay tuned to see a bit of the local Aussie mountain bike scene when Kyle visits the DHaRCO crew end of March in Australia. They’ll be working on some edits of Kyle on the Sydney trails, beaches and might even find time to sneak in some fishing – oh and find him a few senders too.